Bottled water is popular with consumers. A report from the International Bottled Water Association indicates that sales of bottled water totaled $ 14.2 billion in 2015, or nearly $ 40 million per day.

This is not surprising, because people know that bottled water is a safe, healthy, and convenient product. So, taking advantage of the popularity of bottled water can be used to the benefit of your brand.

Advertising on bottles and gourds is even more beneficial now that more and more consumers are practicing environmentally friendly consumption and will be more likely to reuse the plastic bottle when empty, which will make the labels on the bottle more attractive for advertising.

On top of that, you offer your customers or partners a useful product, making them feel appreciated while making sure to promote your business wherever the bottle goes.

So whether it's offering bottled water to customers in your company's office lobby or sponsoring a sporting event, you may want to consider advertising on bottles as an effective way to promote your brand. and increase its notoriety.

How to use personalized bottles as an advertising tool?

One of the best things about advertising on bottles or gourds is that it is fully customizable.

You choose the type of bottle or the bottle and the marking that you want to appear, because it will only be representative of the brand of your company.

For this, it is best to involve a professional, specialized in graphic design who will be responsible for producing the file necessary for the personalization of the bottle or the gourd.

Your marketing should reflect the quality of your company's brand, which means quality in form, design of graphics, appearance of bottles and production.

Bottles or gourds can display one or more information about your business:

- Logo or photo

- Company address

- Company Website

- Telephone number

- Contact email

- Slogan or motto

When to use the bottles as an advertising object?

Another important part of using personalized bottled water is how and where to advertise.

You want to include situations in which bottled water will be useful and appreciated, to increase customer satisfaction. Here are some ways to get the most out of advertising on bottled water:

As a welcome gift in the hall or reception of your company

Offering a personalized bottle makes a great impression on a customer.

This gives your business a very professional and customer-oriented look.

Be sure to offer the bottle when they enter or when they are seated to make the customer feel welcome and at ease.

As refreshments during charity events

During a race or a walk, for example, your company can give thirsty participants a bottle at various hydration stations.

This is a huge marketing opportunity and a great way to promote your brand in a local community.

Especially if it's for a charity run, it also shows that your business cares about things outside of the company's profits, making a good impression on consumers.

A goodies idea at corporate events

Whether at a trade fair, an open house or a special event, it is always good to offer goodies to guests.

You can then take the opportunity to slip a personalized bottle or gourd into a tote bag.

It is not only a good way to get noticed and appreciated, it is also a great way to ensure that the audience is hydrated and energetic enough to pay attention to the event program.

In a conference room during business meetings

The bottle with your company logo on the conference table gives a good impression to meeting members. This is especially useful if you are meeting with customers and partners.

Sponsorship

Especially for a brand linked to sport, sponsoring a team and giving personalized gourds to participants is another excellent marketing opportunity that is too good to pass up.

Personalized bottles or gourds have proven to be an innovative, inexpensive and effective way to market your brand to multiple audiences.

Remember: focus on quality.

Make sure your advertising bottle is a real product